What is Ruyan, the Electronic Cigarette?

Ruyan is an electronic cigarette designed to assist smokers who enjoy smoking but realise the potential dangers and anti-social aspects of second-hand smoke. As a form of nicotine replacement therapy (NRT), it contains nicotine so satisfies cravings but omits the hundreds of other harmful substances. Ruyan offers a programme for smokers who wish to use the product to quit smoking completely. It can be recharged, just like a mobile phone or digital camera battery, thereby saving the smoker ongoing costs of buying cigarettes.

Modern scientific research demonstrates that cigarette smoke contains over 4,000 chemical substances, hundreds of which are harmful to human body, with 25 diseases directly related to smoking, especially polycyclic aromatic hydrocarbon and nitrosamine in cigarette smoke that are considered the most dangerous cancerogenous substances. Ruyan has been developed to allow people to "smoke" but without inhaling cigarette smoke. Ruyan has obtained several patents in China and in many other developed countries.

Using Nicotine Replacement Therapy(NRT), it releases nicotine in no-tobacco form into the human body. The dose of nicotine is less than that obtained from smoking but enough for anyone who wishes to reduce nicotine levels and quit smoking. After using 2-3 months, the amount of nicotine will be gradually decreased to the lowest.

“RUYAN”, developed by Beijing SBT RUYAN Technology Development Company Limited, adopts advanced microelectronic technology and supercritical physical atomized technology to atomize the high-purity nicotine diluent which is extracted from tobacco so that the smoker can take it in. The liquid in the cartridge contains nicotine, perfumery compound special for tobacco and ordinary food humectant.

With slow absorption and a small dose, nicotine used in the Nicotine Replacement Therapy is safer than smoking itself, but enough for resisting smoke addiction. Moreover, nicotine cannot trigger cancer or chronic obstructive lung diseases which are mainly caused by tar, carbon monoxide and thousands of harmful substances released during the burning of tobacco.

“RUYAN” is a kind of non-inflammable electronic cigarette. It can refresh the smokers and satisfy their smoking addiction, making them happy and relaxed, so relieving the suffering of quitting smoking.

“RUYAN” is essentially different from the common cigarette by nature:
1. Free of tar and other carcinogenic substances harmful to human body;
2. Non-inflammable, without the danger of over 4,000 chemical substances produced by the common cigarette, like carbon monoxide;
3. Harmless to others and the environment avoiding danger of “second-hand smoking”;
4. Can be used in most No-smoking places, without the hidden danger of fire accident;
5. Painless smoke abstention can be realized within a certain period of time, after carrying out the smoke abstention scheme recommended by “RUYAN”.

Source: Information from Ruyan China website

e-cigarette Ruyan removed from sale in Belgium

An electric cigarette, Ruyan, sold by a Dutch firm Densom had made 4,000 sales in six months before it was taken off the market. The local health agency decided it was a food product as it contains nicotine. The manufacturer claimed that it was just an alternative for a normal cigarette, not a stop smoking aid.

Densom offer pipes, cigarettes and cigars with no carcinogenic substances, just nicotine (between 6-16 mg). The electric cigarette can be recharged hence saving a smoker costs.

Original Dutch text:
"De elektrische sigaret Ruyan, waarvan in België al minstens 4.000 stuks zijn verkocht door een Nederlandse firma, wordt uit de handel genomen. Dat heeft het Federaal Agentschap voor Geneesmiddelen en Gezondheidsproducten (FAGG) beslist.

De sigaret valt volgens de inspecteurs van het geneesmiddelenagentschap onder een geneesmiddel omdat er nicotine inzit. Geneesmiddelen mogen in ons land echter enkel verkocht worden na een grondig onderzoek en erkenning van het product. De verkoper heeft geen goedkeuring, omdat hij nooit een aanvraag voor erkenning heeft ingediend. Volgens hem is de Ruyansigaret een 'alternatief voor de gewone sigaret' en geen rookstopmiddel.

"Niets van", zegt An Eeckhout van het FAGG, "Zodra er nicotine in zit, valt het onder een geneesmiddel."

De Ruyansigaret werd zes maand geleden bij ons op de markt gebracht door het Nederlandse bedrijf Densom. Het bedrijf voorzag in heel de Benelux filialen op te zetten voor de verkoop. Densom biedt rokers pijpen, sigaretten en sigaren aan zonder kankerverwekkende stoffen, met enkel nicotine (tussen zes en zestien milligram) en waterstof. Daardoor wordt geen rook uitgeademd maar waterstof. De 'elektrische sigaret' is bovendien hervulbaar, waardoor rokers kosten zouden besparen."

Source: Het Belang van Limburg